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Really Cheap Gas

An unfortunate gas station owner in Kansas accidentally sold gas at 19 cents a gallon. He lost a couple of thousand dollars due to computer glitch that let customers buy the underpriced gas with a credit card while the station … Read More

Using Pricing to Kill Your Industry

An alert reader sent me this piece called “The Buy-Rent Scam” about the music subscription pricing model. Essentially, you pay a monthly fee, and as long as you pay that fee, you have access to the company’s music library. It’s … Read More

HP Fires Shot in Price War, Aims at Foot?

As CNet reports, HP made its first big post-Carly move yesterday, announcing plans to price printers more aggressively. This makes sense on a couple of levels: The profit in the printer business comes primarily from ink, not the printers themselves, … Read More

Why am I doing this? To add dollars and sense…

For years, as my more digitally-literate friends talked about the wonders of blogging, I never understood why anyone cared. We get bombarded with enough junk without going out of our way to find more, I reasoned. While many blogs are … Read More