Sales is hard for anyone, but especially when you start your own professional services business, your own beliefs are often the biggest obstacle to sales. I started with some strange, self-limited beliefs about sales. Over time, I realized that I … Read More
referrals
Reasons you don’t have a Lead Magnet on your site
After I published a 3,000 word article on using a Lead Magnet to generate leads for your professional services business, responses ranged from “hey, this is exactly what I needed”, to “this would never work for me.” Within the “never … Read More
The Reconnection Challenge
I’ve been thinking (and writing, and coding, and acting) a lot about the importance of connections. Not just social media connections, but actual social connections, which take time to nurture. Social media should (and can) facilitate real connection, but often … Read More
The Maximum Social Network
With the rise of online social networks, it’s easy to quantify our connections. Or so you’d think. How many likes? How many followers? But what does this really mean for human connection? How many connections can you actually have? And … Read More
Making Sales Call Easier
If there’s one overriding theme beyond the Mimiran product, it’s: “automate around Reuben’s weaknesses.” One of those weaknesses is calling people. I’m getting much, much better, but it’s still not my favorite thing, and I’m still behind where I should … Read More
2019 Sales and Marketing Pipeline Planning
We’ve all done our sales planning for 2019? If you’re a bit behind, like some people I’ve heard about, you can use this quick pipeline planner to get a sense of how many leads you need, what your close rate … Read More
Are you maximizing word of mouth and referrals?
Referrals are awesome, right? Just because I’m a big fan of “growing beyond word of mouth”, doesn’t mean I hate referrals. On the contrary, I love referral business. When I did consulting, all my business was word of mouth. (And … Read More
How do you stay in touch with your network?
This question has been piquing my interest a lot lately. There’s just not enough time to stay in touch with family, friends, colleagues, clients, prospects, and acquaintances with the frequency and depth that I’d like. Sporadically, I make a pass … Read More
2018 Sales and Marketing Pipeline Planning
We’ve all done our 2018 sales and marketing pipeline planning already, right? He he. If you’re a bit behind, like some people I’ve heard about, you can use this quick pipeline planner to get a sense of how many leads … Read More
The Ultimate Guide to Getting More Sales Referrals
We all love sales referrals. They make the easiest sales, the most successful customers, and generally make everyone happy. Last week, we talked about how to make it easy to track referrals not just quantity, but the dollar value of … Read More